brand strategy and design
YOUR READY TO INVEST AND MAKE your BRAND MARK IN THE SMALL BUSINESS WORLD.
the BRAND STRATEGY
Taking that next big step in your small business can feel scary.. right?! Whether you’re a solopreneurs, making your first investment, launching that online course, shop, self-hosted podcast or starting a little side hustle.
At Olivia’s, our goal isn’t to provide you with just swoon worthy designs. But to build a brand identity that provides you with clarity and confidence. So whatever your next step looks likes, you’ll leave feeling prepared to conquer it all.
Let’s get the awkward bit out the way shall we eh?
starting from £1500
let's HAVE A CHAT
Every solopreneur has a different list of needs and goals. So before we jump the gun! I’d love to have a chat with you first on a discovery call. By doing this we can get to know each other better. Discuss what your looking for and the results you want to see after working together. Keeping all this in mind, you’ll receive an invite to a proposal call where I’ll present my in-depth Brand Strategy and Design process, so you’ll know exactly what to expect if you decide to invest in your brand.
Let me show you why it’s worth three figures!
Every solopreneur that comes through my doors leave with a brand built on strategy, so you have the best chance for success. We discover the heart of your business, reveal gaps by mapping out what already exists, and identify who your people are, so that we can curve out a new space for you to make your mark.
2 hr Strategy Call x2
Your Objectives and Goals
Competitor Research and Analysis
Ideal Audience Persona
1 to 3 Weeks
Business problem creative solutions
Your Brand Strategy Guidelines
1 to 3 Weeks
Custom made brand systems is far more effective than a logo, we create unique meaning, evoke emotions and shape your people’s perception of you. We offer three art directions all aligned with your strategy for you to choose from, so you can stop chasing and start attract your people.
2 hr Design Call
Art Direction x3
Logo Design x3
3 to 5 Weeks
Font Selection and pairing
Brand Assets (TBC)
Your Brand Guidelines
3 to 5 Weeks
we DO THINGS DIFFERENTLY
Once we are clear on who your brand is through strategy, I then provided every client with two to three art directions for you to choose from. It’s only fair to give you options. The three directions I like to provide create from your brand strategy: The Reliable, The Curious and The Wildcard.
let's UNITE AND CONQUE
frequently asked questions
find ALL YOUR
HOW MUCH DOES A PROJECT USUALLY COST?
Most projects I take on stay around the £1500 to £2000 mark. However depending on your business needs specifically the collateral you choose and amount of revisions you require this can increase. I always provide my clients a clear break down of your estimated cost and keep you updated before you incur any extra costs.
HOW DOES PAYMENT WORK?
I asked for a 50% deposit up front to secure your project in my work/client calendar, this payment is non-refundable. Once we have finished the strategy section I’ll invoice you half of the remaining cost to be paid. Once the design section is completed, I invoice for the last time to pay the remainder cost including any extra fees you incurred. (50/25/25)
CAN YOU WORK WITH MY CURRENT LOGO?
I don’t work with client’s previous logo. And here’s why! We build your brand from the ground up and design a complete brand system including your logo. For this reason we must start from scratch and design your visual language aligned with your strategy this includes your logo. We also make sure our clients leave we three sub logos for maximum flexibility, therefore it’s more effective to design your logo with a clean slate.
HOW LONG DOES A PROJECT TAKE?
Brand Strategy and Design project can take up to six to eight weeks. However depending on your needs this can be longer. Usually we discus on our discovery call if you have any specific deadlines you need to meet etc.
HOW QUICKLY CAN I WORK WITH YOU?
I work on a first come first severed bases, and to avoid burnout I work with two to three clients every four to eight. If you are interested, book a discovery call as soon as possible. And I’ll be able to book you into my work calendar ASAP. If I’m fully booked I’ll email you when my next available start date for a new project is.
find YOUR BRAND PERSONALITY
Fill out a contact form and shortly receive a discovery call booking calendar. Select the date and time that works for you!
After the discovery call, you’ll receive a proposal call invitation. On this second call I’ll explain my brand process and all it’s milestones. After this call you’ll receive a digital proposal, contract and invoice. Once signed and paid you’ll then be booked onto my work calendar.
Before project starts you’ll receive log in detail to your client portal, this is where your contract, payment, questionnaires, scheduled calls, pdf etc will all be stored so nothing is every lost through emails!